SaltfishTry for free

How to Create New Audience in MailChimp

·2 min read
In this article

Building a targeted email audience is essential for successful marketing campaigns. This tutorial walks you through the process of adding new subscribers to your Mailchimp audience and organizing them effectively.

You'll learn how to navigate Mailchimp's interface, input subscriber information, and use tags to categorize your contacts for better campaign targeting and management.

Here's how to create new audience in Mailchimp

  1. Navigate to the Audience section in the left sidebar menu.
  2. Click on All contacts when the menu expands to view your audience dashboard.
  3. Select Add contacts from the available options on the Audience page.
  4. Choose Add a subscriber from the dropdown menu to open the subscription form.
  5. Complete the subscriber form by entering their email address, full name, physical address, phone number, and birth date.
  6. Apply relevant tags to help categorize and organize this contact within your audience segments.
  7. Click the Subscribe button to finalize adding the new contact to your audience.

Your turn to show how it works.

Build a walkthrough of your product with Saltfish, then share it with your customers.

Create a guide with Saltfish

Frequently Asked Questions

Only the email address is required to add a subscriber to your Mailchimp audience. However, you can also include optional details like name, address, phone number, and birthday to create more personalized campaigns and better audience segmentation.