How to Create New Audience in MailChimp
·2 min read
In this article
Here's how to create new audience in Mailchimp
- Navigate to the Audience section in the left sidebar menu.
- Click on All contacts when the menu expands to view your audience dashboard.
- Select Add contacts from the available options on the Audience page.
- Choose Add a subscriber from the dropdown menu to open the subscription form.
- Complete the subscriber form by entering their email address, full name, physical address, phone number, and birth date.
- Apply relevant tags to help categorize and organize this contact within your audience segments.
- Click the Subscribe button to finalize adding the new contact to your audience.
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Frequently Asked Questions
Only the email address is required to add a subscriber to your Mailchimp audience. However, you can also include optional details like name, address, phone number, and birthday to create more personalized campaigns and better audience segmentation.


