How to Add a Custom Color to Your Brand Kit in ActiveCampaign
In this article
Learn how to expand your brand's color palette by adding custom colors to your brand kit in ActiveCampaign. This allows you to maintain consistent branding across your email campaigns and templates.
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Here's how to add a custom color to your brand kit in ActiveCampaign
- Navigate to Campaign Templates
From your ActiveCampaign dashboard, locate the 'Email' section in the left sidebar. Click on 'Campaign Templates' to access your email template management area.
- Access AI Templates
On the 'Campaign Templates' page, find and click the 'Use AI templates' button. This will lead you to the section where you can manage your brand's AI-generated templates.
- Edit Your Brand Kit
Within the AI templates section, look for the 'Made for you, in your brand' area. Click the 'Edit your brand kit' button to open the brand kit editor.
- Select Brand Assets Tab
In the 'Edit your brand kit' interface, ensure you are on the 'Brand assets' tab. This tab contains options for managing your brand's logos, colors, and fonts.
- Add a New Color Swatch
Scroll down to the 'Brand Colors' section. Click the 'Add color' button to introduce a new color swatch to your brand kit. A new swatch will appear, typically labeled 'Accent'.
- Define Your Custom Color
Click on the newly added color swatch to open the color picker. You can drag the slider to visually select your desired color or input a precise hex code into the 'Hex' field.
- Save Brand Kit Changes
Once you have selected or entered your custom color, click the 'Save brand' button at the bottom right of the editor. This action will apply and save all changes made to your brand kit.
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Frequently Asked Questions
The 'Brand assets' tab is located at the top of the 'Edit your brand kit' page, next to 'Brand kit details'. You need to click on it to manage your brand colors.



