Looping GIFs
Export any sequence as a branded GIF with captions and timing baked in
Visuals
Beautiful GIFs, hero images, and screenshots from one capture
Record your product and Saltfish turns it into branded GIFs, hero images, and screenshots sized for every channel you publish to
Trusted by leading B2B software teams
Michelle Dizon
Head of Scale Success & Customer Education
“I spent years building training that was beautiful and nobody took it. Saltfish met the customer where they were, in the product, when they needed it.”
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Tilden Hellyer
Growth Product Manager
“Saltfish is amazing at drawing attention to something. This was a great way to really have a low cognitive entry point.”
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Klaus-M. Schremser
Co-founder & CRO
“We have users across the world in dozens of languages. Saltfish lets us onboard all of them with localized video, without recording a single extra take.”
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Clara Andén
Commercial Director
“We went from one team trying it out to 50 people across three departments in a matter of weeks. Nobody had to be convinced, they saw it and wanted in.”
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Luuk De Jonge
Head of Product
“It's not just that more users are completing onboarding. It's that they're actually understanding the product better, and getting to value faster.”
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Dorian Simon
Head of Customer Success
“Our customers are enterprise engineering teams. They expect a polished experience. Embedding interactive demos in our knowledge base lets us deliver that at a scale a team our size normally couldn't.”
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How it works
Visuals in three steps
Step 1
Click through your product
Record a real flow with the Chrome extension or desktop recorder, no scripts or staging required
app.acme.com/dashboard
Dashboard
Users
Revenue
Recording
Step 2
Let AI generate and brand every asset
Saltfish turns the capture into GIFs, hero images, screenshots, and step-by-step articles, already branded and pre-sized for Slack, LinkedIn, blog heroes, and help docs
Generated assets
AI branded
Hero image
1200 × 630
GIF
Looping GIF
800 × 600
Screenshot
1920 × 1080
Step-by-step article
6 steps
Step 3
Export for any channel
Download GIFs and images, drop hero shots into marketing pages, or embed step-by-step articles into Intercom, Zendesk, or your own docs
Export assets
LinkedIn post
1200 × 627
Blog hero
1600 × 900
Slack preview
800 × 418
Help docs
Step article
GIF
800 × 600
Download all
Features
Everything you need for marketing-ready visuals
From capture to export, every piece built for marketing teams that move fast
Branded hero images
Hero shots in your layout, colors, and type, no Figma round-trip
Branded browser chrome
Visuals render inside a browser frame skinned to your product, so they feel designed
One-click refresh
Re-run the capture when your UI changes and every asset refreshes to match
Format presets
Pre-sized for Slack, X, LinkedIn, blog heroes, and docs, each with the right crop
Step-by-step articles
A written walkthrough with inline screenshots and call-outs, ready for Intercom or Zendesk