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How to Set Up LinkedIn Business Manager

·2 min read
In this article

Here's how to set up linkedin business manager in LinkedIn Sales Navigator

  1. Navigate to LinkedIn Business Manager and click 'Create Business Manager'.
  2. Input your company's official business name in the required field.
  3. Provide a business email address that will be used for official communications.
  4. Click the 'Create' button to submit your Business Manager application.
  5. Check your email inbox and locate the verification email from LinkedIn.
  6. Open the LinkedIn email and click 'Accept invitation' to verify your account.
  7. Review the terms and conditions, then select 'Agree & Confirm'.
  8. Click 'Open Business Manager' to access your new dashboard.
  9. Navigate to the 'Accounts' section and select the 'Pages' tab.
  10. Click the 'Add page' button to begin connecting your LinkedIn pages.
  11. Choose 'Add page' from the available options.
  12. Use the search field to find and select your desired LinkedIn page.
  13. Check the terms agreement checkbox to accept the page connection terms.
  14. Click 'Add' to complete the page connection process.
  15. Return to 'Accounts' and switch to the 'Ad Accounts' section.
  16. Click 'Add accounts' to start connecting your advertising accounts.
  17. Select 'Claim Ownership' to take control of an existing ad account.
  18. Enter the ad account name or ID and complete the verification process, then click 'Add'.
  19. Confirm the ad account addition by clicking 'Got it' in the confirmation dialog.
  20. Access the 'Partners' tab to manage external partner access to your Business Manager.
  21. Enter the partner's Business Manager ID and click 'Add partner' to grant access.

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Frequently Asked Questions

LinkedIn Business Manager is designed for companies to centrally manage multiple LinkedIn pages, ad accounts, and team permissions, while personal LinkedIn accounts are for individual networking and career development. Business Manager provides enhanced security, billing controls, and the ability to grant specific access levels to team members without sharing login credentials.